Our Story

VIDA’s story is that of the rich, interconnected world we live in -- the story of contemporary life and mindful, global citizenship.

We are a global partnership of co-creators, from a designer in Paris, to a producer in Karachi, and a consumer in San Francisco.

Our Designers Are

Photographers

We handle production and business, so they can pursue their passion and make a living.

Meet the People

behind Vida

Umaimah M.

CEO

Anik G.

Legal Counsel

Jennifer G.

Customer Happiness

Erica C.

Artist Relations

Cameron P.

Engineering

Tarana M.

Brand Development & Strategic Partnerships

Damien M.

Photography

Katina A.

Photography & Design

Jessica C.

Engineering

Gabriel L.

Engineering

Oso

Director of Fuzziness

Tatiana G.

Design

Maggie K.

Artist Relations

John E.

Customer Service Managers

Kelsey E.

Marketing Communications

Angela G.

Customer Service Managers

Henrike L.

Operations

Ana Paula

Operations

Ben H.

Engineering

Vida Investors

We are backed by an amazing group of investors, including

Google Ventures

Halogen Ventures

Y Combinator

The Valley Fund

Universal Music Group

Ace & Company

David Morin

The Angels' Forum

Old City Investment Partners

Vida Advisors

WE ARE GRATEFUL TO BE WORKING WITH SOME OF THE GREATEST MINDS IN THE INDUSTRY

Doreen Lorenzo

Former President of Frog Design and Quirky
Jan D'Alessandro

Former EVP of Business Development at Backplane, Yahoo, AOL
Michael Preysman

Founder & CEO of Everlane

“WE BELIEVE IT'S TIME TO REBUILD COMMERCE - FOR THE MINDFUL, GLOBAL CITIZENS OF THE MODERN WORLD.”